Trade Marketing Specialist

Are you someone who enjoys teamwork, staying up to date with innovations, solving problems, and learning by doing? 

At Alpargatas, with social and environmental responsibility and a forward-thinking vision, we deliver unique solutions on a global scale. That’s why we seek people who approach challenges in a simple, direct, and light-hearted way. We foster an environment of strong collaboration, built on mutual respect among all individuals. 

Diversity, Equity, and Inclusion at Alpa are non-negotiable. We respect and value differences, so regardless of age, gender identity, race, ethnicity, sexual orientation, nationality, or disability, we invite you to be part of our journey. 

If you identify with our way of working and have the drive to make things happen every day, come and join our LATAM team! 

• Develop and implement trade marketing strategies to support the business objectives of the International Distributor Markets BU. 
• Ensure the ongoing management of LATAM distributors, acting as the main point of contact between them and the global Trade Marketing team. 
• Work alongside the Trade Marketing Manager to manage an integrated calendar for the International Distributor Markets BU, considering channel strategy and the Joint Business Plan for our key markets. 
• Collaborate cross-functionally with marketing, DTC, commercial, and operations teams to ensure market execution is aligned with brand plans. 
• Support the JBP process with markets by mapping out actions and executions per channel. 
• Act as the main contact for Trade Marketing agencies and tactical material providers. 

• Bachelor’s degree in Marketing, Business Administration, or related fields. 
• Knowledge of retail environments and trade marketing execution. 
• Intermediate to advanced proficiency in Microsoft Office, excel and powerpoint . 
• Advanced English. 
• Intermediate Spanish. 

Benefits 

At Alpa, we care about the health and well-being of our people, ensuring you have everything you need for an incredible experience with us. Check out our benefits: 

Health Insurance 

Dental Plan 

Life Insurance 

Wellhub (Corporate wellness platform) 

Meal Ticket 

Discounts on Havaianas Products 

Birthday Day Off 

Transportation Allowance 

Private Pension Plan 

Profit Sharing (PLR) 

Alpa Summer – Short Fridays in January & February 

Courses, training, and development opportunities through ALU (Alpa Learning Universe, our corporate university) 

Flexible On-Site Work Model (Minimum 3x per week at the office) 

Flexible Working Hours 

Somos uma empresa global, fundada e sediada no Brasil há mais de 115 anos. Nos comprometemos a encantar o mundo com marcas incríveis, que transmitem leveza e alegria para o dia a dia dos nossos consumidores.

Somos donos da marca Havaianas, conhecida por seus icônicos chinelos que representam, brasilidade, conforto e estilo. Temos 49,2% da Rothy´s, marca norte-americana de calçados sustentáveis.

A marca Havaianas é uma das maiores marcas de calçados abertos do mundo, com presença e atuação relevante em dezenas de países. Já a Rothy’s está presente nos Estados Unidos.

Nosso crescimento é pautado em sustentabilidade economia, sempre prezando pela responsabilidade socioambiental da nossa operação. Nossa cadeia de suprimentos é vertical, com quatro unidades fabris no Brasil, e somos donos da ioasys, nossa empresa de transformação digital.

Somos mais de 10 mil colaboradores, apaixonados por fazer acontecer, que visam inspirar o mundo com uma pegada mais leve.